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Comings & Goings
Rebranding for LUNA+EISENLA
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Congratulations to Brad Luna and Kristofer Eisenla on the rebranding of their firm as LUNA+EISENLA. Founded in 2012, the firm has been the agency of record providing strategic communications and media counsel on several historic advancements in both the public and private sectors, including: change in the U.S. Tax Code creating the standard home office deduction; repeal of the military’s transgender service member ban; announcement of a cure for “bubble boy disease,” and the personal identity of the first person ever cured of HIV/AIDS; representation of three plaintiffs in the Supreme Court’s historic Obergefell v. Hodges marriage equality ruling; and thought leadership development of world-renowned doctors and researchers, including a member of the World Health Organization’s vaccine composition team for COVID, influenza, and other infectious diseases.
With the rebranding they have added three individuals to round out LUNA+EISENLA’s full suite of strategic communications and media services. Elizabeth Curwen as director of content will work on strategic content development across platforms to better engage targeted audiences, research, and analytics to inform audience targeting strategies, digital analytics to optimize client’s communications campaigns for greater impact and real-time feedback reports on media outreach engagements. Sean Todd as creative director will be responsible for creative visual content solutions including branding, digital marketing, print design and audio/video production. Riah Gonzales King as director of digital strategies will provide services designed to harness the power of technology to develop digital advertising, e-commerce platforms, SEO optimization, and website and app creation.
The two founders of the firm have extensive backgrounds in policy, communications, and public relations. They both have extensive experience providing communications and media relations counsel to a wide range of government, campaign, non-profit and corporate institutions. They have worked on presidential and senatorial campaigns, and for members of Congress and America’s top CEOs.
Prior to founding LUNA+EISENLA, Eisenla was a vice president at Widmeyer Communications and before that was Deputy Chief of Staff and Communications Director, Representative Diana DeGette (D-Colo.). He graduated from California State University, Stanislaus, with a degree in politics and economics, and has advanced degrees from the London School of Economics and Political Science; and The George Washington University. He has been awarded the Bronze Anvil by the Public Relations Society of America.
Prior to joining with Eisenla to found LUNA+EISENLA, Luna was director of Communications for the Human Rights Campaign. Before that he was press secretary to Rep. Brad Carson (D-Okla.). He has guest lectured on political communications, message development and public policy at George Washington University and American University. He holds a bachelor’s degree from the University of Tulsa and attended The George Washington University’s Graduate School of Political Management.
District of Columbia
Mayor Bowser signs bill requiring insurers to cover PrEP
‘This is a win in the fight against HIV/AIDS’
D.C. Mayor Muriel Bowser on March 20 signed a bill approved by the D.C. Council that requires health insurance companies to cover the costs of HIV prevention or PrEP drugs for D.C. residents at risk for HIV infection.
Like all legislation approved by the Council and signed by the mayor, the bill, called the PrEP D.C. Amendment Act, was sent to Capitol Hill for a required 30-day congressional review period before it takes effect as D.C. law.
Gay D.C. Council member Zachary Parker (D-Ward 5) last year introduced the bill.
Insurance coverage for PrEP drugs has been provided through coverage standards included in the Affordable Care Act, known as Obamacare. But AIDS advocacy organizations have called on states and D.C. to pass their own legislation requiring insurance coverage of PrEP as a safeguard in case federal policies are weakened or removed by the Trump administration, which has already reduced federal funding for HIV/AIDS-related programs.
Like legislation passed by other states, the PrEP D.C. Amendment Act requires insurers to cover all PrEP drugs approved by the U.S. Food and Drug Administration.
Studies have shown that PrEP drugs, which can be taken as pills or by injection just twice a year, are highly effective in preventing HIV infection.
“I think this is a win for our community,” Parker said after the D.C. Council voted unanimously to approve the bill on its first vote on the measure in February. “And this is a win in the fight against HIV/AIDS.”
District of Columbia
Blade editor to be inducted into D.C. Society of Professional Journalists Hall of Fame
Kevin Naff marks 24 years with publication this year
Longtime Washington Blade Editor Kevin Naff will be inducted into D.C.’s Society of Professional Journalists Hall of Fame in June, the group announced this week.
Hall of Fame honorees are chosen by the Society of Professional Journalists’ Washington, D.C., Pro Chapter. Naff and two other inductees — Seth Borenstein, a Washington-based national science writer for the AP and Cheryl W. Thompson, an award-winning correspondent for National Public Radio — will be celebrated at the chapter’s Dateline Awards dinner on Tuesday, June 9, at the National Press Club. The dinner’s emcee will be Kojo Nnamdi, host of WAMU radio’s weekly “Politics Hour.”
“I am tremendously honored by this recognition,” Naff said. “I have spent a lifetime in the D.C. area learning from so many talented journalists and am humbled to be considered in their company. Thank you to SPJ and to all the LGBTQ pioneers who came before me who made this possible.”
Naff joined the Blade in 2002 after years in print and digital journalism. He worked as a financial reporter for Reuters in New York before moving to Baltimore in 1996 to launch the Baltimore Sun’s website. He spent four years at the Sun before leaving for an internet startup and later joining the mobile data group at Verizon Wireless working on the first generation of mobile apps.
He then moved to the Blade and has served as the publication’s longest-tenured editor. In 2023, Naff published his first book, “How We Won the War for LGBTQ Equality — And How Our Enemies Could Take It All Away.”
Previous Hall of Fame inductees include luminaries in journalism like Wolf Blitzer, Benjamin Bradlee, Bob Woodward, Andrea Mitchell, and Edgar Allen Poe. The Blade’s senior news reporter Lou Chibbaro Jr. was inducted in 2015.
Maryland
Supreme Court ruling against conversion therapy bans could affect Md. law
Then-Gov. Larry Hogan signed statute in 2018
By PAMELA WOOD, JOHN-JOHN WILLIAMS IV, and MADELEINE O’NEILL | The U.S. Supreme Court on Tuesday ruled against a law banning “conversion therapy” for LGBTQ kids in Colorado, a ruling that also could apply to Maryland’s ban on the discredited practice.
An 8-1 high court majority sided with a Christian counselor who argues the law banning talk therapy violates the First Amendment. The justices agreed that the law raises free speech concerns and sent it back to a lower court to decide whether it meets a legal standard that few laws pass.
Justice Neil Gorsuch, writing for the court’s majority, said the law “censors speech based on viewpoint.” The First Amendment, he wrote, “stands as a shield against any effort to enforce orthodoxy in thought or speech in this country.”
The rest of this article can be read on the Baltimore Banner’s website.
