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From music to fashion, catching up with Steve Grand

‘All American Boy’ now focused on his clothing brand

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Steve Grand’s latest passion project is fashion design. (Photo by Antony Kozz)

What’s the first thing that comes to mind when you think of gay singer/songwriter turned fashion designer Steve Grand? Some folks will undoubtedly answer his breakout hit single, “All American Boy,” and the accompanying video. Both were significant in that the song was an unabashedly queer country tune with visuals to match. Of course, it didn’t hurt that Grand was model-handsome and had a flawless body on display. So far, we have his singing voice, songwriting chops, and impressive looks and physique. It’s that gym body, and his own personal interest in the kinds of garments that show them off, that has led him to create his Grand Axis (shopGrandAxis.com) clothing line, featuring men’s underwear and swimwear. Steve was kind enough to make time for an interview, and after you finish reading it, you’ll want to follow him on his socials: @GrandAxis (Instagram), @GrandAxis (TikTok), and @Grand_Axis (Twitter). You won’t be disappointed.

BLADE: Since the release of your debut single in 2013, the country-oriented “All American Boy,” several other male country artists, including Ty Herndon, Billy Gilman, Orville Peck, and TJ Osborne have come out as gay. Do you feel that your being an out musician had anything to do with that?

STEVE GRAND: I think, more than anything, it had to do with the major cultural shift that was happening across this country. According to the Gallup polls, public support for gay marriage went from 40% approval in May 2009, to 60% approval in May 2015. Gay marriage was a big topic of discussion in the early 2010s for a lot of reasons. You had artists like (Lady) Gaga frequently talking about her gay fans, you had gay characters coming out in TV shows; you had the repeal of “Don’t Ask Don’t Tell” in 2011, and then Obergefell in 2015. I think the internet, and the rise of social media had more to do with it than anything. Before social media, corporate press and big movie and TV studios drove the narrative on these sorts of things. And because they are beholden to advertisers, which are more conservative and risk-averse, they would often avoid even acknowledging LGBTQ+ people for fear it would upset large sections of the country. But I think social media gave regular people an opportunity to be their authentic selves. And it gave artists/content creators like me the ability to make music and videos that could be seen by millions without needing the backing of a big record label.

BLADE: Almost 10 years ago, in 2015, you released your full-length debut album “All American Boy.” When you look back on that time, how would you describe it?

GRAND: It was a whirlwind. I remember being cognizant of the fact that it was all moving fast and that I needed to make a conscious effort to stop and take in all the cool, special, unique experiences I was having. Looking back, I don’t think I listened to that voice inside me enough. I always felt like my best days were ahead; that my moment had yet to come, and that I just needed to hunker down and keep working. And, unfortunately, that often kept me from embracing the present moment.

It’s funny, my best memories of that time end up being all the times in between, like the road trips with my tour manager and whatever members of the band I was traveling with. I was always thinking about what I needed to be doing better or focused on the show, but it is those conversations on the road when we were tired, hungover, and stressing about where we needed to be, traveling from one venue to the next, that I remember most fondly.

BLADE: What kind of music are you listening to for enjoyment these days?

GRAND: I am loving the new Billie Eilish record. And the country record Post Malone just made. I continue to appreciate him more and more. Whenever I see him in interviews I am just so impressed with how centered and genuine he is; how he seems to know exactly who he is. There is a real depth and a goodness in him, and I think that really comes through in his voice.

BLADE: Am I remembering correctly that for a while, you left Chicago for LA? If that’s correct, what was that experience like for you?

GRAND: I spent some time in LA while I was making my first record. I stayed with a friend of a friend. Funny enough, I had never met them before the day I showed up at their door with my bags. It was on my 24th birthday. They gave and gave to me and never expected anything in return. I don’t think I ever went out and did any nightlife there. The friends I stayed with had a large group of friends and threw a lot of parties and events, so I really benefited from having their sort of built-in group of guys to hang out with when I stayed out there.

BLADE: How long have you been back in Chicago?

GRAND: Other than the several months I’ve spent in LA, my summers in Ptown, and winters in Puerto Vallarta, I’ve been in the Chicago area the whole time.

BLADE: What do you like best about being in Chicago?

GRAND: The lakefront in the summer. The fact that the crumby winters are something we all endure together, which means we also experience the beauty and aliveness of the spring and summer together. The winters are so cold and dead, but it makes you appreciate the beautiful weather in the summer, and all the plant life that comes back to life. The whole city comes alive when it starts getting nice. Everyone’s mood is lifted and there is a real sense that we need to make the most of the summer because it’s fleeting. I also love the people. Chicago is not as transient as cities like LA and New York where most people are not from there. Most Chicagoans have roots here. And people are genuinely nice and kind.

BLADE: In 2019, you launched Grand Axis, a clothing line designed by you that includes underwear, swimwear, shorts, socks, T-shirts, and hats. How did you come up with the name Grand Axis?

GRAND: I was about two weeks from going into production with the name “Grand.” I stupidly assumed I could use it because it was my name, but decided I should hire a trademark attorney just to be sure. I was told there were about 200 other companies that could have a copyright infringement claim, so I needed to come up with a name very quickly. I used word generators and all sorts of other methods of coming up with names. I went with “Axis” because I just like how it sounded together; I thought the word “Axis” was very strong, and I liked that it had the letter X in it, which just looks cool and strong.

BLADE: Was designing this kind of clothing a lifelong passion of yours, or was it something you stumbled upon and decided to run with it?

GRAND: Like a lot of gay men, I had my sexual awakening in the men’s underwear aisle at our local department store [laughs]. And personally, I’ve always found an attractive guy in a Speedo, briefs, or jockstrap even more sexy than seeing him naked. Even when I was a college student working a $10 an hour job and didn’t even have many regular clothes, I was buying more of this attire for myself than anything else. I started to get very fixated on the design and fit. I didn’t know how to sew, but I learned enough to make basic alterations to design and fit. Then I found some sites that made custom pieces. I began drawing my own patterns and having them sewn up. When I posted them on Instagram, I’d get lots of guys asking where they could buy them. And at that point I decided I should just produce them en masse. I thought it would be a side gig. I had no idea all that was involved. I think if I knew how hard it would be I may not have started it [laughs]! So, my ignorance kind of worked out to my benefit, because now I am deep in it and I’m happy I made it all work. So far at least.

BLADE: What’s the most rewarding part of Grand Axis?

GRAND: Going to the beach and seeing guys I don’t even know wearing my brand! It is so rewarding to see guys enjoying and looking great in something I spent hundreds of hours obsessing over every detail. That makes it all so worth it.

BLADE: What’s the most challenging part?

GRAND: A few things: Delegating. Dealing with factories to get them to make the pieces exactly how I want. Always having to make decisions about every aspect of the products and the business. The stress of wiring tens of thousands of dollars of my own money before I see any product. At the end of the day, if the factory goes under, you really don’t have any recourse. I’ve heard horror stories from other brands.

BLADE: You shared your recent pec tear workout injury, as well as your recovery, on social media. Are you fully back to 100% or still taking it easy?

GRAND: I am very grateful to be able to say recovery has been easy and painless. I had an excellent surgeon. The first surgeon I saw said it could not be repaired so I am very glad I got a second opinion. The worst part has been not being able to move much weight with it. There are so many exercises I can’t do, I’m afraid to say I have only had a handful of workouts in the last 10 weeks. I will be 75% healed at 12 weeks, but it will still be a few months before I can lift heavy. But in the scheme of things, I am just grateful I had a problem that could be fixed.

BLADE: Your second album, “Not The End of Me” was released in 2018. Because most people came to know you as a singer/songwriter first, I’d be remiss if I didn’t ask if there was more music from you in the works.

GRAND: I still will write music, but most songs are incomplete. I wish I could say I had another record ready to go, but when the pandemic happened and I wasn’t able to perform and lost 90% of my income that year, I had to make Grand-Axis my full-time job to pay the bills. And now that it has, I struggle to find the time and creative energy to make that happen. But I am still hopeful I will get back to it one of these days.

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Photos

PHOTOS: Hagerstown Pride

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A scene from the 2026 Hagerstown Pride Festival. (Washington Blade photo by Landon Shackelford)

Hagerstown Hopes held the Hagerstown Pride Festival outside Hub City Brewery on Saturday, May 30.

(Washington Blade photos by Landon Shackelford)

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Books

Books for a pre-Pride celebration

‘LGBTQ Almanac’ explores 500 years of queer culture

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You’re all geared up.

You’ve got your best parade-walking shoes, your coolest tee, your most-comfortable shorts, and a rainbow flag to carry. You’re set for Pride, but before you go, try one of these great new books about LGBTQ life and history.

After the parade, where will you end up? A place to talk your experience over, to re-hash things for the next parade? Then you may need “The Lesbian Bar Chronicles: The Living History and Hopeful Future of Americas Dyke Dives and Sapphic Spaces” by Rachel Karp (Beacon Press, $29.95).

Lesbian bars, says Karp, are more than just places to drink. They’re also places to find community, and to organize. For many, she says, they are “sanctuaries,” as they have been for at least a century, and this book introduces you to some of the people who run the establishments, the things they do to support their patrons, and the 100-year-plus bravery that it took to own, run, and enter a lesbian bar.

If you had to name a gay icon, there are probably quite a few who come to mind. So read “Without Prejudice: My Life as a Gay Judge” by Harvey Brownstone (ECW Press, $21.95) and add another name to your list.

This memoir, written by Canada’s first openly gay judge, takes readers from Brownstone’s childhood to his life as a lawyer, then to his work within the justice system in Ontario, and beyond, to his current career. This is a surprising, informative book that gives you an idea what gay life is like, north of our uppermost borders, then and now.

Pride is a celebration, an event, but it also demands a peek backwards, and in “The LGBTQ Almanac: 500 Years of Queer Culture in American History” by Deborah G. Felder (Visible Ink Press, $39.95), you’ll get a wide look at the pioneers, allies, policy, and gay life over the course of the last five centuries. Want to know more about religion in the gay community? It’s in here, along with celebrities, presidents, science, business, and more. This is the kind of book that settles bets. It’s one you want to have in any room of your home because it’s comprehensive and perfectly browse-able for all of its 600-plus pages.

And finally, here’s a book to read and think about: “No Fats No Fems: A Guide to Queer Empathy and Unpacking Prejudice” by Max Hovey (HarperOne, $19.99). How do you eliminate hateful, hurtful words, aimed at gay people – by gay people? What kind of stereotypes do we carry, unintentionally? This book takes those things out into the daylight by talking honestly and thoughtfully about them, as well as other issues. It’s a book to have when doubts creep in, when you need a new way of thinking or a different direction, or when you just want something different to read.

And if these great books aren’t enough, head to your favorite bookstore or library and ask for books that you can read before Pride or after. And happy Pride!

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Movies

‘The Stranger’ queers an existentialist classic

‘Gay male gaze’ anchors film’s visual aesthetic

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Benjamin Voisin and Rebecca Marder in ‘The Stranger.’ (Photo courtesy Gaumont Music Box Films)

When Albert Camus published “L’etranger” (“The Stranger”) in 1942, he was living in Nazi-occupied France, so it’s no surprise that it became one of the most celebrated “existential” novels of all time. A fascist regime is great for inspiring thoughts of an indifferent and meaningless universe.

It wasn’t his first experience with authoritarianism. Born to a working-class white European family in then-French Algeria, he grew up observing the harsh treatment of the native North Africans by the colonists who governed them. It was this personal history, amplified by the spread of European fascism, that found its voice in “The Stranger.” Short, terse, and shrouded in a cloak of ennui, it was his first novel – novella, really – but its impact was seismic.

Naturally, its influence has run through the world of cinema, and, it has been translated to the screen three times — most recently by French filmmaker François Ozon, whose screen version won acclaim at last year’s Venice Film Festival, and is now available for on-demand streaming in the U.S.

Ozon’s vision is captured in gleaming black-and-white, blending the luster of modern-day faux-vintage fashion photography with the nostalgic flavor of classic era “arthouse” and European cinema, and it maintains a largely faithful connection to Camus’s novel, at least in terms of plot. It’s the story of Meursault (Benjamin Voisin), a French settler living in the capital city of Algiers, who receives word that his mother has died. He takes time off from work, traveling to the nursing home – where he had sent her three years before – in order to attend her funeral, but remains seemingly emotionless throughout, prompting members of the staff and other residents to mark his apparent lack of customary grief.

When he returns to Algiers, he encounters Marie (Rebecca Marder), a former co-worker, and after spending the day together, the two become romantically involved. Their relationship continues over the next few weeks, while they also associate with Meursault’s neighbor Raymond (Pierre Lottin) – a suspected pimp who, after beating his Arab mistress, is being followed and harassed by her brother (Abderrahmane Dehkani) and his friends. After a skirmish with the Arabs, Meursault encounters the brother alone during a walk on the beach, and shoots the young man dead with a pistol given to him for protection by Raymond. On trial for murder, he offers no defense and expresses no remorse. He is convicted and sentenced to death, facing it all with emotional detachment, and seeming to find liberation in the recognition that none of it matters, anyway.

Though it’s a tale that includes romance, murder, and courtroom drama, it feels like a story in which nothing really happens – which is, of course, the perfect effect to emphasize the point of Camus’s philosophical viewpoint; but while that might satisfy the kind of viewers drawn to a film of a Camus novel, Ozon’s movie probably won’t hold much appeal for audiences seeking action, suspense, feel-good sentiment, or easy answers to the moral dilemmas that come hand-in-hand with being alive. Camus was interested in the opposite effect, a confrontation with existence which leaves no room for comfortable denials, and Ozon’s inflection on the original’s themes makes no effort to soften the blow. 

What it does, however, is introduce – without having to adjust the narrative provided by Camus – an element of queerness that lends the whole story a new layer of subtext through what can only be described as the “gay male gaze” that anchors the film’s visual aesthetic.

It’s in the way the camera – aimed by Ozon and cinematographer Manu Dacosse – remains fixated on its star, the exquisitely beautiful Voisin, lingering on his face, his frame, or his body in swim trunks. There’s a sensuality in the way the director shows us female beauty, too, but it’s never framed as the “object” of desire; and in the narrative’s key scene – the killing by the sea – there’s an inescapable element of repressed homoeroticism, born perhaps by associations with the mid-20th-century queer aesthetic of writers like Jean Genet or artists like George Quaintance, or pretentiously artsy commercials for high-end men’s cologne, or just from real-life memories of cruising on the beach. On the surface, Meursault gives no sign of queerness; but the emphasis that Ozon brings to the story – almost purely through visual suggestion – lends the character, already an outsider to the world of “normal” human experience in the first place, an even deeper sense of “otherness.”

As to that, Voisin’s performance is effective for reasons beyond his model-esque physical perfection; there’s a vast inner life happening under that pretty face, and the actor conveys it with a “less-is-more” approach that aligns perfectly with the character’s dissociation from conventional humanity. He’s compelling enough to engage us, and intelligent enough in his expression of Camus’ ideas to help us grasp them even as he makes us feel them – and frankly, that’s saying a lot.

The rest of the cast is effective, as well, though most of them serve primarily as a foil to reflect Voisin and his character. Marder brings a relatably savvy-yet-romantic presence as Marie, and Lottin gives Raymond a kind of louche charisma that evokes a brand of appealing-but-toxic masculinity. Swann Arlaud also stands out as the prison priest who attempts to convert Meursault on the eve of his execution, bearing the full brunt of Camus’ existentialist arguments in a scene that somehow taps into transgressive homoerotic fantasies even as its characters discuss impending death.

Camus, for his part, did not see himself as an existentialist; instead, he embraced and promoted a viewpoint in which human life is defined by its relationship with what he called “The Absurd” – the gap between reality and our assumed expectations about it, where our circumstances and behavior become obviously ridiculous – and believed that, in a meaningless universe, we are free to find our own meaning. An essay he published around the same time (“The Myth of Sisyphus”) posited that finding happiness in the struggle was perhaps the most logical response to facing an unfeeling world, and the Absurdist movement he helped to define used humor – albeit often the dark and sardonic variety – as a means to expose the madness of trying to impose sense on a nonsensical world. In the end, his writings reveal him as a deeply humanistic thinker, whose acceptance of objective reality served only to deepen his dedication to the ideal of a better mankind.

Whether or not any of that comes across in Ozon’s artful film, which emphasizes the immediacy of experience – the beach, the sea, the sun, the visceral responses we get from sex or violence – over the intellectual arguments that Camus would elucidate throughout his life, probably depends on one’s own grasp of Existentialist thinking and its offshoots. In any case, while Ozon’s “The Stranger” might fall short in the challenge to convey its philosophical arguments, it more than succeeds as a stylish piece of international art cinema, and it just might – hopefully – inspire audiences to go on a deeper dive into the mind of Albert Camus.

And even if it doesn’t, it’s still pretty to look at.

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