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Niners kick-off Pride with NFL’s 1st-ever gender-neutral gear

The team hopes to score another win for its diverse fanbase Thursday with a new retail line that isn’t limited by binary gender styles

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49ers Pride (Photo Credit: SF 49ers.com)

SANTA CLARA, CA. – The San Francisco 49ers have announced month-long plans for the organization’s annual celebration of June LGBTQ+ Pride month. Led by 49ers PRIDE, the official fan club of 49ers Faithful who identify as LGBTQ+ and allies, the 2021 celebration will be highlighted by the 2021 49ers PRIDE Collection.

Every fan can feel seen

49ers Pride (Photo Credit: SF 49ers.com)

The San Francisco 49ers call their new retail line of rainbow-logo’d tops, tees and jackets “genderless.” We think you’ll call them cool- two years after the San Francisco 49ers led the NFL with the first official community for LGBTQ fans and allies, back in May 2019, the team hopes to score another win for its diverse fanbase Thursday with a new retail line that isn’t limited by binary gender styles.

The new array of team-branded and Pride-themed clothing is the league’s first and only “genderless” collection, according to a news release from the Niners. The threads are by Fanatics and the team promises 100% of the proceeds from this collection will benefit the San Francisco LGBT Center, the Oakland LGBT Center and The LGBTQ Youth Space: San Jose.

49ers Pride49ers Pride

“Supporting the LGBTQ+ community in sports is a priority for the 49ers organization because sport has not always been inviting,” the 49ers’ Hannah Gordon told the Los Angeles Blade. Gordon is entering her tenth season with the 49ers and third as chief administrative officer and general counsel.

49ers Pride49ers Pride

“We created 49ers PRIDE to make space for all of our LGBTQ+ fans and allies and it quickly became an incredible community. This year, we designed the first genderless retail line by an NFL team because we don’t want there to be 49ers fan who wants gear but doesn’t feel seen. If you want to support the Niners, we have something for you.”

49ers Pride (Photo Credit: SF 49ers.com)

There will still be items available that fans who prefer a feminine cut can purchase at the team’s online store, but the 2021 Pride collection is specifically geared toward Niners fans who aren’t interested in reinforcing gender stereotypes when they support their team and fly their Pride colors.

49ers Pride (Photo Credit: SF 49ers.com)

“With this line, we have pieces that were designed so that however you identify, you can find a fit and any two people can express different styles with the same piece,” said Gordon. “I love seeing how our fans wear these pieces and express their style. Doing it your own way is faithful to the Bay.”

49ers Pride (Photo Credit: SF 49ers.com)

Click here to view the collection and find out more about 49ers Pride.

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Sports

More than a dozen LGBTQ athletes medal at Olympics

Milan Cortina games ended Sunday

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Gay French ice dancer Guillaume Cizeron, left, is among the LGBTQ athletes who medaled at the Milan Cortina Winter Olympics that ended on Feb. 22, 2026. (Screenshot via NBC Sports/YouTube)

More than a dozen LGBTQ athletes won medals at the Milan Cortina Winter Olympics that ended on Sunday.

Cayla Barnes, Hilary Knight, and Alex Carpenter are LGBTQ members of the U.S. women’s hockey team that won a gold medal after they defeated Canada in overtime. Knight the day before the Feb. 19 match proposed to her girlfriend, Brittany Bowe, an Olympic speed skater.

French ice dancer Guillaume Cizeron, who is gay, and his partner Laurence Fournier Beaudry won gold. American alpine skier Breezy Johnson, who is bisexual, won gold in the women’s downhill. Amber Glenn, who identifies as bisexual and pansexual, was part of the American figure skating team that won gold in the team event.

Swiss freestyle skier Mathilde Gremaud, who is in a relationship with Vali Höll, an Austrian mountain biker, won gold in women’s freeski slopestyle.

Bruce Mouat, who is the captain of the British curling team that won a silver medal, is gay. Six members of the Canadian women’s hockey team — Emily Clark, Erin Ambrose, Emerance Maschmeyer, Brianne Jenner, Laura Stacey, and Marie-Philip Poulin — that won silver are LGBTQ.

Swedish freestyle skier Sandra Naeslund, who is a lesbian, won a bronze medal in ski cross.

Belgian speed skater Tineke den Dulk, who is bisexual, was part of her country’s mixed 2000-meter relay that won bronze. Canadian ice dancer Paul Poirier, who is gay, and his partner, Piper Gilles, won bronze.

Laura Zimmermann, who is queer, is a member of the Swiss women’s hockey team that won bronze when they defeated Sweden.

Outsports.com notes all of the LGBTQ Olympians who competed at the games and who medaled.

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US wins Olympic gold medal in women’s hockey

Team captain Hilary Knight proposed to girlfriend on Wednesday

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(Public domain photo)

The U.S. women’s hockey team on Thursday won a gold medal at the Milan Cortina Winter Olympics.

Team USA defeated Canada 2-1 in overtime. The game took place a day after Team USA captain Hilary Knight proposed to her girlfriend, Brittany Bowe, an Olympic speed skater.

Cayla Barnes and Alex Carpenter — Knight’s teammates — are also LGBTQ. They are among the more than 40 openly LGBTQ athletes who are competing in the games.

The Olympics will end on Sunday.

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Attitude! French ice dancers nail ‘Vogue’ routine

Cizeron and Fournier Beaudry strike a pose in memorable Olympics performance

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Team France's Guillaume Cizeron and Laurence Fournier Beaudry compete in the Winter Olympics. (Screen capture via NBC Sports and NBC News/YouTube)

Madonna’s presence is being felt at the Olympic Games in Italy. 

Guillaume Cizeron and his rhythm ice dancing partner Laurence Fournier Beaudry of France performed a flawless skate to Madonna’s “Vogue” and “Rescue Me” on Monday.

The duo scored an impressive 90.18 for their effort, the best score of the night.

“We’ve been working hard the whole season to get over 90, so it was nice to see the score on the screen,” Fournier Beaudry told Olympics.com. “But first of all, just coming out off the ice, we were very happy about what we delivered and the pleasure we had out there. With the energy of the crowd, it was really amazing.”

Watch the routine on YouTube here.

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