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Honey Maid features gay couple in ‘This is Wholesome’ ad campaign

graham cracker company releases another LGBT friendly commercial

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(Screenshot via YouTube)

(Screenshot via YouTube)

Honey Maid continues its track record of LGBT inclusion with its commercial “Mis Hijos,” or “My Children,” which features a same-sex couple.

In the graham cracker company’s ad, a man sits at a picnic table looking at an old family photo while he describes how he came to accept his gay son who is now a husband and father.

“I did not know your partner would be a man. It was a shock,” the man says in Spanish with accompanying subtitles. “I thought I had lost my son, but now, I realize I have two.”

The commercial continues to show the man, his son, his son’s partner and the man’s grandchildren preparing for a picnic and eating graham crackers. The clip ends with a shot of the whole family.

“I think any child would be lucky to have two dads like you,” the man says.

Katrina Plummer, Equity Brand Manager for Honey Maid, said in a press release the “This is Wholesome” is meant to reflect America’s diversity.

“In 2016, we’re encouraging Americans to view the world through the eyes of acceptance,” Plummer said in the press release. “And remember that no matter how families might change, just like our products, what makes them wholesome remains the same.”

This isn’t the first time Honey Maid’s “This is Wholesome” campaign has featured a same-sex couple. In 2014 the company released a commercial with two gay dads.

 

 

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PHOTOS: The Audacity Brunch

2026 Capital Pride Honors presented at ‘Full Fuchsia’ ceremony

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The 2026 Capital Pride Honors were presented at The Audacity Brunch: In Full Fuchsia on Sunday, June 7. (Washington Blade photo by Landon Shackelford)

The Capital Pride Alliance presented the 2026 Capital Pride Honors at “The Audacity Brunch: In Full Fuchsia” at the Four Seasons Hotel Washington, D.C. on Sunday, June 7.

(Washington Blade photos by Landon Shackelford)

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Out & About

Congressional Cemetery hosts Gays & Graves

Daylong Pride celebration blends history, remembrance, art and community

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(Washington Blade photo by Michael Key)

Historic Congressional Cemetery will host the second annual “Gays & Graves: A Big Gay Festival” on Sunday, June 14 at 11 a.m.

The event will feature pioneering activist Randy Wicker, the Gay Men’s Chorus of Washington, and new public art installations and programs celebrating LGBTQ+ history. Gays & Graves is an official partner event of Capital Pride 2026.

This event is a daylong Pride celebration blending history, remembrance, art and community. Visitors can shop from LGBTQ+ and allied artists and makers, experience performances and interactive installations, and engage with programs exploring LGBTQ+ history and lived experience.

For more details, visit the cemetery’s website

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Out & About

Baltimore Pride is here

Parade, block party, festival planned for Maryland city

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A scene from last year’s Baltimore Pride. This year’s main events take place on Saturday and Sunday. (Washington Blade file photo by Michael Key)

Baltimore Pride is underway, taking place from June 8-14.

The Pride Parade will be on Saturday, June 13 at 12 p.m. at Charles Street & North Avenue, followed by the Pride Block Party at 1 p.m. at Druid Hill Park. And then the Pride Festival will be held on Sunday, June 14 at 12 p.m. at Druid Hill Park.

There will be an array of additional events including: a fashion show, a “Suits and Sneakers” reception and a 5k race, among many other events. 

For more details, visit Baltimore Pride’s website

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