Arts & Entertainment
Logo broadens programming
MTV-owned brand keeps Ru shows but gets less LGBT specific

Drag ‘professor’ Tyra Sanchez gives a facial on Logo’s ‘Drag U’ in episode 209 with guest star Raven-Symone. (Photo by Aaron Young, courtesy Logo)
Logo, the gay and lesbian-themed cable channel launched by MTV in 2005, has announced a new programming slate that is already causing some controversy.
A February press release said “Logo is evolving its programming focus with new series and development deals that reflect gays and lesbians’ increasing integration into mainstream culture today and their desire for shows that appeal to their multiple interests. In the six years since Logo launched, there has been a seismic shift in culture and the network’s new programming slate reflects that.”
Logo has worked with the Starcom Mediavest Group to study the programming interests of the LGBT community. “The gay community continues to evolve in size, influence and identity,” said Esther Franklin, head of SMG Americas Experience Strategy. She notes that their research allows them “to understand the needs of this critical community as they emerge and to paint a clearer, more specific picture of what’s meaningful and relevant in their lives.”
Based on that research, Logo executives have concluded that while most gays and lesbians do not hide their sexuality (52 percent), most also do not prefer living and socializing in exclusively gay and lesbian communities. “Culturally, we’re past the tipping point. For gays and lesbians, it’s part of who they are, but they don’t lead with it, because many are leading fully integrated, mainstream lives,” said Lisa Sherman, executive vice president of Logo. “Our goal at Logo has always been to honestly reflect our viewers’ lives. We’re now reinforcing our commitment to them with programming that truly mirrors how many of them are living and want to be entertained today.”
The evolution of Logo programming starts with a tweaking of one of the network’s flagship shows, “RuPaul’s Drag U” which will be back for an even “draggier” third season. The show currently features RuPaul and her drag queen assistants giving “diva makeovers” to “fashion-challenged” women. Just like the popular “RuPaul’s Drag Race,” these makeovers include sequins, wigs and coaching for the lip-synch performance of a lifetime (“Lip Synch for your life!”). The new season will also include practical tips on hair, makeup and wardrobe so that the “draguates” can apply their new-found style and confidence to their everyday lives.
The evolution continues with the other shows on Logo’s development slate. “Eden Wood’s World” (already in production) will feature even more sequins and tiaras than “RuPaul’s Drag U.” At the age of 6, Eden, who was featured on TLC’s “Toddlers and Tiaras,” has already retired from the junior competition pageant circuit after winning more than 300 crowns. Now she will travel the country with her mother, her manager and her publicist to help other girls achieve their dreams of stardom while she pursues her own dream of becoming an actress/singer/model/
Another show already in production is “The Baby Wait.” Developed by the ream behind such hit shows as “Teen Mom” and “Pregnant at Sixteen,” the series will chronicle the process of open adoption and the real “modern family” that’s formed. The show will follow not only the adoptive parents, but also the biological mother after her child is adopted, and will include straight couples, gay and lesbian couples and single parents.
Other shows on Logo’s development slate include:
“Scandalicious,” a countdown show with flair.
“Wiseguys,” a screwball comedy about Michel Verdi and her crazy Italian family: her long-suffering husband Jay, her Mafioso father (newly released from prison), her mother and new step-father, her gay brother and her zany, boy-crazy cousin.
“Design My Dog,” where teams of dog owners and fashion designers compete for prizes for the finest in doggie couture.
“Love Lockdown,” which features an unorthodox therapist who leads a variety of couples through an intensive 24-hour therapy session.
And, “Outrageous,” a fresh look at the most intriguing and shocking stories in pop culture (like gay Republicans and Kim Kardashian’s expensive wedding and brief marriage).
Not surprisingly, LGBT critics are already looking askance at the shift in Logo’s programming. For starters, the network is belatedly following the broader trend in favor of reality shows and against scripted shows. More seriously, however, none of the new shows has an LGBT lead or are even strictly LGBT themed.
Writing in The Bilerico Project, television critic Victor Kerney expresses his confusion about the programming shift. He writes, “I can’t understand why the execs would take this route. If they wanted to reach a broader audience, they could start with a few scripted shows that showcase different aspects of our community, reality shows that go beyond gossip and sex and a serious news show … It feels like Logo is selling us out. Everything they stood for is being replaced to fit a more mainstream format. Yes, we want more diverse views of our community, but instead of giving us any positive images of LGBT people, we get ‘Design My Dog’?”
Friday, April 17
Center Aging Monthly Luncheon With Yoga will be at 12 p.m. at the DC Center for the LGBT Community. Email Mac at [email protected] if you require ASL interpreter assistance, have any dietary restrictions, or questions about this event.
Go Gay DC will host “LGBTQ+ Social in the City” at 7 p.m. at Hotel Zena. This is a chance to relax, make new friends, and enjoy happy hour specials at this classic retro venue. Attendance is free and more details are available on Eventbrite.
Trans and Genderqueer Game Night will be at 7:00p.m. at the DC Center for the LGBT Community. This is a relaxing, laid-back evening of games and fun. All are welcome and there’ll be card and board games on hand. Feel free to bring your own games to share. For more details, visit the DC Center’s website.
Saturday, April 18
Go Gay DC will host “LGBTQ+ Community Brunch” at 11 a.m. at Freddie’s Beach Bar & Restaurant. This fun weekly event brings the DMV area LGBTQ+ community, including allies, together for delicious food and conversation. Attendance is free and more details are available on Eventbrite.
The DC Center for the LGBT Community will host “Sunday Supper on Saturday” at 2 p.m. It’s more than just an event; it’s an opportunity to step away from the busyness of life and invest in something meaningful, and enjoy delicious food, genuine laughter, and conversations that spark connection and inspiration. For more details, visit the Center’s website.
Sunday, April 19
Go Gay DC will host “LGBTQ+ Community Lunch” at 11 a.m. at Federico Ristorante Italiano. This fun weekly event brings the DMV area LGBTQ+ community, including allies, together for delicious food and conversation. Attendance is free and more details are available on Eventbrite.
Monday, April 20
“Center Aging: Monday Coffee Klatch” will be at 10 a.m. on Zoom. This is a social hour for older LGBTQ+ adults. Guests are encouraged to bring a beverage of choice. For more information, contact Adam ([email protected]).
Tuesday, April 21
Center Bi+ Roundtable will be at 7 p.m. on Zoom. This is an opportunity for people to gather in order to discuss issues related to bisexuality or as Bi individuals in a private setting.Visit Facebook or Meetup for more information.
Senior Self Defense Class with Avi Rome will be at 12:30 p.m. This inclusive and beginner-friendly class, led by Instructor Avi Rome, offers a light warm-up, stretching, and instruction in basic techniques, patterns, and striking padded targets. Each session is designed to be adaptable for all ability and mobility levels, creating a welcoming space for everyone to build strength, confidence, and community through martial arts. For more details, visit the DC Center’s website.
Wednesday, April 22
Job Club will be at 6 p.m. on Zoom upon request. This is a weekly job support program to help job entrants and seekers, including the long-term unemployed, improve self-confidence, motivation, resilience and productivity for effective job searches and networking — allowing participants to move away from being merely “applicants” toward being “candidates.” For more information, email [email protected] or visit thedccenter.org/careers.
Asexual and Aromantic Group will meet at 7 p.m. on Zoom. This is a space where people who are questioning this aspect of their identity or those who identify as asexual and/or aromantic can come together, share stories and experiences, and discuss various topics. For more details, email [email protected].
Thursday, April 23
The DC Center’s Fresh Produce Program will be held all day at the DC Center for the LGBT Community. People will be informed on Wednesday at 5:00 pm if they are picked to receive a produce box. No proof of residency or income is required. For more information, email [email protected] or call 202-682-2245.
Virtual Yoga Class will be at 7 p.m. on Zoom. This free weekly class is a combination of yoga, breath work and meditation that allows LGBTQ+ community members to continue their healing journey with somatic and mindfulness practices. For more details, visit the DC Center’s website.
Out & About
Team DC’s annual gala set for this weekend
LGBTQ sports organization to hold annual ‘Night of Champions’
Team DC will host “Night of Champions Gala” on Saturday, April 18 at 6 p.m. at the Georgetown Marriott.
This will be an evening of celebration and inspiration as Team DC honors remarkable individuals and supports the next generation of LGBTQ student-athletes.
There will be opportunities to support Team DC through auctions. The Silent Auction items will offer an array of unique goods and experiences. Additionally, Team DC will feature an exclusive selection of live auction items for those looking to make a significant impact.
This year, Team DC will recognize six outstanding awardees who have made significant contributions to the LGBTQ community and sports:
- Trailblazer Award – Adam Peck, District Wrestling
- Most Valuable Person Award – Sean Bartel (posthumously)
- Champion Award – Dan Martin
- Clark Ray Horizon Award – Manuel Montelongo, aka Mari Con Carne
- Bernard Jude Delia Award – Dr. Sara Varghai
- Platinum All Star Award – Centaur Motorcycle Club
To purchase tickets, visit Team DC’s website.
Television
‘The Pitt’ stars discuss what season two gets right about queer representation
Noah Wyle and Taylor Dearden spoke with Blade in LA
As season two of “The Pitt” comes to a close this Thursday, stars Noah Wyle and Taylor Dearden are looking back on what this season got right about queer representation.
“There is some intentionality behind it, but it’s not necessarily for the representation to be anything other than human or ubiquitous to anyone that would come into an emergency room,” Noah Wyle, who plays Dr. Robby, told the Los Angeles Blade at PaleyFest event in Los Angeles on April 12. “I know that we’ve done some storylines with some gay couples, and we did a storyline in season 1 where a woman comes in who’s cut her arm, who’s trans. But in both of those storylines, that wasn’t the point.”
Wyle continues, “In doing it that way, and not making a point of orientation being part of the problem that brings you to the emergency room, we have been told in feedback that that has been extremely revolutionary, almost, and extremely appreciated. But that’s true whether we do storylines with any kind of minority or a person with a disability. We try to have a cosmology of cast and representation on the show that’s indicative of what you find in Pittsburgh.”
Dearden, who plays Dr. Mel King, echoed Wyle’s sentiment: “I think constantly battling tropes is always important. It’s not a show about romance; it’s a show about real life and a shift in the ER. The more we represent everyday people going through everyday life, they just happen to be queer, they just happen to be trans, and making it not the plot, is putting everyone on equal playing [field]. You don’t have to have a big coming out scene.”
Queer representation on “The Pitt” is also notable through the actual actors themselves, including openly queer actor Supriya Ganesh, who plays Dr. Samira Mohan (who didn’t attend PaleyFest after the news that she is not returning for season three), and Amielynn Abellera, who plays Perlah Alawi.
“Doctors don’t put value judgments on who they treat,” Wyle concludes. “That’s not a luxury extended to them, and so that’s not part of our storytelling.”
The season two finale will air Thursday, April 16, on HBO Max, while season three has already been confirmed and is currently being written.
