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SPRING ARTS 2020: TV’s big paradigm shift and the queer consumer

Apple, Disney, others lock horns wth Netflix as streaming wars intensify — where will all the LGBTQ content land?

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Alexis Bledel as Emily, a lesbian character, in ‘The Handmaid’s Tale’ on Hulu. (Photo courtesy Hulu)

Streaming content — whether we’re talking about music or movies/TV — is, of course, nothing new. But on the movie/TV side, it’s ramping up to unprecedented levels.

The New York Times compares it to the great entertainment industry disruptions of yore — silent films going to “talkies” in the ’20s, TV in the ’50s and the double whammy of cable TV and VCRs in the ’80s, which radically shifted the way consumers viewed content.

Netflix started streaming movies and shows in 2007 and dominates the field with 166 million subscribers worldwide and a $12 billion budget for new content. Until now, the main old school media conglomerates — Disney, NBCUniversal and WarnerMedia — stayed out of it while Netflix (“Stranger Things,” “The Crown”), Amazon Prime Video (“The Marvelous Mrs. Maisel,” “Fleabag”) and Hulu (“The Handmaid’s Tale,” “Veronica Mars”) battled it out.

The old companies now realize they’ll have to adapt to survive. Disney Plus launched Nov. 12 for $6.99 a month offering content from Disney, Pixar, the “Star Wars” franchise, Marvel movies, reruns of “The Simpsons” and about 7,500 episodes of old Disney shows. WarnerMedia will launch HBO Max for $14.99 per month in May with 10,000 hours of available content such as “Friends,” “South Park, old Warner Bros. movies, CNN documentaries, “Sesame Street” and more. And Peacock, NBCUniversal’s imprint, will boast 15,000 hours of available content including reruns of “The Office,” “Frasier,” “Saturday Night Live,” Universal movies, a reboot of “Battlestar Galactica” and gobs more. It’s slated for an April 15 rollout.

Others are taking the can’t-beat-‘em-join-‘em approach. FX on Hulu launched March 2 boasting its shows such as “Mrs. America,” “Better Things,” “Dave” and “Fargo” now available there. And Quibi, set to launch April 6, is focusing on short-form mobile video. Founder Jeffrey Katzenberg is said to have spent more than $1 billion for short-form episodes of shows like a Steven Spielberg horror series “Spielberg’s After Dark” and “Kill the Efrons,” a survival reality series starring Zac Efron and his brother.

Apple, of course, is no longer content to sit on the sidelines either. Apple TV Plus launched Nov. 1. That makes the likely big players Netflix, Amazon Prime Video, Hulu, Disney Plus, Apple TV Plus, HBO Max and Peacock, but that’s just for starters.

There are, according to the New York Times citing data from Parks Associates, 271 online video services in the U.S. some of the more obscure ones offering highly curated content. For every mainstream one, such as ESPN Plus or NFL Sunday Ticket for sports, there’s a bounty of niche options like Crunchyroll and Hidive for anime, Hi-Yah! for martial arts or GAIA for yoga-themed content.

Navigating the deluge

So much is now available, though, that consumers are overwhelmed. Although it’s changed some in recent years, one of the long-running complaints of cable TV or Dish satellite subscribers was having to pay for hundreds of channels they never watched. Well, now with streaming, the argument goes, they no longer have to. Just subscribe to the services you want.

But it’s not that simple. Say you subscribe to Netflix and Hulu but then everybody starts buzzing about “The Marvelous Mrs. Maisel” winning a bunch of Emmys and being must-see TV and you’re faced with major pop culture FOMO. And if you have cut your cable subscription, as 5.5 million did in 2019 alone, what do you do when there’s a major event like the Olympics, the Academy Awards or the Super Bowl that none of the streaming services have the rights to? (The presidential debates, for example, are easy to stream for free online.) And what if you have one of those deals where your phone, home internet and cable are all under one umbrella like Xfinity in the D.C. market and it’s not as easy to get out of?

At some point, viewers will have to make a choice, much as they did between VHS or Beta 30 in the ’80s, and not all the companies getting into the game will be successful as consumers are only willing to pay so much — $44 the Wall Street Journal reports citing its own polling — for about 3.6 streaming services (one in five plan to cut the cable cord within the year, the Journal reports).

streaming, gay news, Washington Blade
Felix Maritaud in ‘I Am Jonas,’ a Netflix original movie about a passionate gay teen romance. Netflix is not only the industry dominator, it has the most queer content overall. (Photo courtesy Netflix)

Gay entertainment writer/guru Greg Hernandez says it’s “a new frontier” for pop culture fans.

“There’s so much more content, the sky’s the limit,” he says. “And that’s why this seems unprecedented. It feels like the biggest beneficiaries are the consumers. They have so many choices now. They’re being courted with really quality content from all the top stars, the best actors are going for roles on shows that are being streamed, so I think the consumer is the biggest beneficiary. It’s nice to be courted and nice to have so much of the top talent flocking to this form.”

Cutting the cable cord?

For Matt Chun, a gay Washington man who early in his career worked at ABC, the current system is both a blessing and a curse.

“Digital and social media trends have changed just about everything in terms of the way we consume our content,” he says. “In some ways, we are more than ever in the driver’s seat with TV executives and music artists catering to our short attention spans, our schedules and our price points. In other ways, we’re spoiled brats imprisoned by our voracious appetites. And if not us, certainly the next generation of iPad-trained kids.”

Chun canceled cable about three years ago because it was simply cheaper to pay for streaming. He had Xfinity internet and cable and got tired of the hikes — it started at $75, jumped to $116, then $139 and he said, “Enough.” Similarly, his parents’ Xfinity bill in Philadelphia hiked from $150-187.

He now subscribes to AT&T TV, which comes with HBO GO, and Amazon Prime. The latter two are $63.60 per month (higher because they offer more of a hybrid experience with live TV and On Demand). Amazon Prime is $13 per month. He used to have Netflix but not currently.

And yes, he says there are times there’s something he wants to watch on another service.

“Often you’ll hear buzz about a show on social media but then realize it’s on the one you just cancelled,” he says. “For example right now, I’m curious about ‘The Circle’ on Netflix. There was a time that I would switch my services on and off, chasing the premiere of shows such as ‘Game of Thrones’ on HBO or the return of ‘Love’ on Netflix. But now there are just so many good shows that I just end up choosing one that I’m interested in on one of the services I have.”

There are ways around the dilemma, too.

“If there’s a show I really want to watch and don’t have paid access to, I can often find a streaming site — likely illegal — to binge watch it. Sometimes the quality suffers or the streaming lags, but it’s good enough. Or I’ll binge watch in spurts when I’m at my friend’s house who has different streaming options. It seems like I’m never without options … and someone is always entering the market with lower costs.”

“People share passwords with friends,” Hernandez says. “There are ways to see what you want to see.”

Kenya Hutton, another gay Washington TV fan, subscribes to Netflix, Hulu and Amazon Prime in addition to his $165 monthly Xfinity bill, which he plans to keep. He says despite all that, there’s still a dearth of representation.

“It would be great to see more quality LGBTQ programming from people of color,” Hutton says.

Where are all the queer shows?

There’s voluminous queer content on the major platforms. Four years ago, GLAAD started gathering data on streaming original series for its annual “Where We Are on TV” survey and the numbers have mostly gone up every year since then.

For the most recent survey, released last November, GLAAD found 109 regular LGBT characters on original scripted series on Amazon, Hulu and Netflix, the three platforms it monitors. That was an increase of 34 from last year’s tally. There are also 44 recurring LGBT characters, up from just seven the previous year.

Gay male characters make up 42 percent, lesbians 30 percent, 14 percent bi women and nine percent bi men. The one dip was in trans characters at seven percent, down four percentage points from the previous year. That’s likely a hiccup, GLAAD’s Megan Townsend, lead author of the report, says as shows such as “Transparent” and “Orange is the New Black” have ended and some shows she knows of in development with trans characters haven’t yet launched.

“I think maybe that was just a one-off year,” Townsend, who’s bi, says. “The bigger problem will be if this becomes a trend.”

The 109 LGBTQ characters on the streaming platforms compares to 90 on scripted shows on broadcast TV networks (ABC, CBS, NBC, FOX and The CW) and 121 on scripted primetime cable shows. So while it’s not as if there’s a deluge of LGBTQ characters and storylines on the streaming shows, it’s right up there in the same league as the network and cable shows. Some might even argue it’s a tad underwhelming when you consider streaming has unlimited volume potential whereas network and cable have limited daytime/prime time hours to program.

Of Amazon, Hulu and Netflix, Netflix had the most LGBTQ characters as has been the case every year streaming has been included in the GLAAD survey. So if queer representation on original streaming shows is your main interest, Netflix, home to “Grace and Frankie,” “Tales of the City” and the new RuPaul series “AJ and the Queen,” not to mention reality juggernaut “Queer Eye” (not counted in the GLAAD report) is your best bet.

So how did Netflix end up being the industry leader and also the best at LGBTQ representation? Brian Wright, Netflix’s vice president of original series: young adults/family, says the GLAAD report and other industry report cards are important, but the representation just happened on its own.

“I’m happy to report that it all truly comes out of an organic process,” Wright, who’s gay, says. “It’s about finding incredible storytellers and letting them do their best work. There’s no additional layer of, ‘Well, can you make this person this or that person that?’ We don’t have to do that because it’s already there in the storytelling, in the fabric of these shows. I would say that this great result we’re seeing with GLAAD is just a result of us attracting incredible talent to reflect the world back to the world.”

Wright has been with Netflix for six years and says there’s strong queer representation among its employees. Comparable, he says, to what he experienced at previous jobs with Viacom, Disney and Lifetime — “I’ve bounced around the Hollywood gauntlet,” he says. He oversees shows such as “Stranger Things,” “13 Reasons Why,” “Fuller House,” “The Umbrella Academy,” “Chilling Adventures of Sabrina” and the Ryan Murphy Netflix shows, the latest of which, “Hollywood,” launches in May.

He says the industry gatekeepers at Netflix — those with the power to greenlight a pitch — are more unencumbered than their counterparts in network.

“We don’t have a lot of handcuffs,” he says. “We’re not handcuffed by advertising considerations, we’re not handcuffed by a conservative standards and practices group. … We hear pitches all day long and we go toward the ones that are the most pure in vision and where we feel like, ‘Wow, this person has a story to tell and they totally understand what it is in their bones.’ It’s just not uncommon that there’s a gay person or people that are central to the story.”

There are, however, even gayer (albeit smaller) options.

Dekkoo, which started in late 2015, offers movies and TV — both original and non — geared toward gay men for $9.99 per month.

“When we launched, we had no delusions of grandeur or trying to beat Netflix or even pretending we could play in that field,” says Brian Sokel, Dekkoo president who, ironically, is straight having started the platform with his gay business partner Derek Curl. “But what we realized is that we could fill a void that was missing in the marketplace and probably do it very well and operate as a complementary service that’s all-inclusive for one type of audience.”

He says the big platforms are analogous to Blockbuster Video 20 years ago.

“I remember going there years ago and being bummed out because the selection was one geared to the largest, most homogenous audience possible,” he says. “You wouldn’t find any really deep selections of any genre, you really were just scratching the surface. That’s what made On Demand and Netflix, back when it was DVD by mail, so great was that suddenly you found this individual, independent content and all this incredible stuff you didn’t even know existed.”

Don’t go to Dekkoo looking for major titles like “Moonlight” or “Love, Simon.” Dekkoo, which is about 10 percent original content, Sokel says, is for the “queer independent fare that is really driving the queer cinema universe.”

“You can find gay stuff on all the main platforms,” he says. “It just depends on the user and what they’re looking for. The casual viewer could go on Amazon or Netflix and say, ‘Oh great, there’s a gay movie to watch.’ But for the person who’s really passionate about queer cinema where that’s not gonna cut it for them, that’s why we exist.”

Sokel declined to share how many subscribers Dekkoo has.

WOW Presents Plus (World of Wonder) is $3.99 per month after a seven-day free trial and offers “all things drag” with “UNHhhh,” “Werq the World” and “RuPaul’s Drag Race Season 12” (also on VH1).

WOW Presents Plus media department did not respond to multiple requests for comment this week from the Blade.

Looking ahead

So where’s it all headed? Is network dying a long, slow death? How does Netflix plan to stave off the competition?

Wright says the beauty of the new paradigm — Netflix is seven years into its original content creation — is the chance for non-U.S. content to take off and have a global impact. He cites “Money Heist” (“La casa de papel”), a crime drama/thriller from Spain (part four with eight new episodes drops April 3), as a strong example.

Netflix headquarters in Hollywood. The company dominates the streaming industry and has more LGBT representation than its rivals, according to GLAAD. (Photo courtesy Netflix)

“It’s become massive,” he says. “I don’t believe in a pre-Netflix world that would have connected with millions of joyful fans all over the world. I think that’s a trend that we’re gonna see continue.”

He says his company always knew competitors would emerge in time. As for how long streaming and broadcast can co-exist, he says it’s “anyone’s guess.”

“I think that streaming is absolutely from a behavioral and technological perspective, it’s so good for the consumer and consumer control is something that’s more and more gonna be considered as the stakes keep moving forward. There are gonna be a lot of different choices out there and we just want to be the that people continue to feel is a must have.”

Chun enjoys all the options and still binge-watches certain shows, but says as a consumer, he has no strong opinions about streaming usurping traditional TV.

“I’m a bit numb and agnostic to it all,” he says. “Mergers are happening and Emmys are being won and I’m just like, ‘Alright, maybe I’ll check you out but I’m already bored thinking about the effort it would take and all my funds are tied up with multiple ‘cheap’ subscriptions. Oh yeah, and we haven’t even talked about porn yet.”

Netflix’s dark side?

Huge industry behemoths often have well-documented dark sides from Walmart’s predatory pricing, Facebook’s shady information sharing, Amazon’s anti-competitive/monopolistic behavior and Google’s recent wave of firing employees — a few of whom are transgender — who dared to call the company out on what they considered unethical practices, as the New York Times reported last month.

So surely Netflix has a dark side too, right?

Brian Wright, Netflix’s VP of original series, insists not.

“I’ve worked in so many places in Hollywood and this is by far the most collaborative group of people I have ever come across,” he says. “It’s a place where that kind of palace intrigue and backstabbing is not tolerated and honestly is called out. … It’s absolutely a high-performance culture here, but we like to avoid the brilliant jerks. One of our key tenets is selflessness.”

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What is queer food?

Two experts tackle unique question in conference, books

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The 2026 Queer Food Conference was held earlier this month in Montreal. (Photo courtesy the conference)

Just as humans have always had meals, queer humans, too, have enjoyed meals. Yet what is it that makes “queer food” distinct?

At the beginning of May in Montreal, the Queer Food Conference 2026 sought not to answer that question, but to further interrogate it. The conference united scholars, activists, artists, journalists, farmers, chefs, and other food industry professionals for three days of panels, workshops, discussions, and, yes, meals, in an inclusive, thoughtful, contemplative-yet-whimsical environment, taking a comprehensive view of the landscape of queer food.

The two organizers – Professor Alex Ketchum, at the Institute for Gender, Sexuality, and Feminist Studies of McGill University in Montreal, and Professor Megan Elias, Director of Food Studies & Gastronomy at Boston University – met in 2022 when Elias acted as a peer reviewer for Ketchum’s second book, “Ingredients for a Revolution,” a wide-ranging history of more than 230 feminist and lesbian-feminist restaurants, cafes, and coffeehouses from 1972 to the present in the US.

Elias, taken by the book and its exploration, invited Ketchum to speak at one of Elias’s courses, at which pastries were served and feminist bread making was baked into conversation. Elias floated the idea of co-organizing a queer food conference – and a hot 24 hours later, Ketchum said yes, with plans sketched out, from grants to topics to speakers. In parallel, the duo started to conceptualize “Queers at the Table,” a book based on their work (published last year).

The conference, the book, the research: their work is, in part, grounded in the question: What is queer food? True to queer theory, each has her own nuanced response as drivers of their research, challenging the traditional and looking beyond norms of food studies. Ketchum’s view is that it is grounded on food by and for the queer community, in specific histories, and especially in the labor behind the food. Elias posits that queer food is at the intersection of queerness and culinary studies, beyond gender norms and binaries, back to the societal basics of queer food as part of queer humans always having meals. “Queer food destabilizes assumptions about food, gender and sexuality, making space for a wider range of relationships to food,” she says.

The academics’ professed enthusiasm, however, rarely reached beyond small circles.

“I regularly attended big food studies conferences, but almost never saw presentations about gender identity beyond women’s roles,” says Elias about her prior work, and when her students would ask for additional literature about sexuality and food, results had been sparse. Ketchum echoed this gap: When she was in graduate studies, she received hesitation from leadership about her chosen field of study. By 2024, however, queer food as an area of study and practice had grown, whether in popular culture or well as in publishing, setting the stage for the first Queer Food Conference in 2024 in Boston. Their aim at that even was to launch the subfield of queer food studies into the mainstream, so that fellow academics, students, and those interested in the space could convene, “creating space for others to build,” says Ketchum. “People were enthusiastic.”

Once Ketchum and Elias published “Queers at the Table” in 2025 (notably, gay author John Birdsall also published a book examining queer identity through food last year, “What Is Queer Food?”), they laid the foundation for the 2026 conference in Montreal. This edition was an “embodied” conference, inclusive of various ontologies in queer food studies: theory, labor, art, taste, an interdisciplinary, expansive grounding.

Topics ranged from cookbooks and influencers to farming and land movements, bars and cafes, brewing and baking, history and sociology, writing and printmaking, healthcare and community, and centering marginalized – especially trans – voices.

Naturally, food was centered. The conference’s keynotes were not academics, but the chefs themselves who created the food with their own hands that attendees ate over the three days. “Not to disregard a pure academic space,” says Ketchum, “but to not have food in a room when we talk about food would be wild.”

Jackson Tucker, a Distinguished Graduate Fellow at the University of Delaware, said that “What I found [at the conference] was a genuinely diverse gathering: scholars who did grounded social research but also practitioners, organizers, and people who had never thought about an academic conference in their lives and didn’t need to. That mix is the soul of this whole project for me. Without the people who are out in the world doing queer food, the conference wouldn’t exist.”

Ketchum – her home being Montreal – also worked to fold in community-driven events so that attendees could get a taste of queer food in the city outside of classroom walls; for example, attendees participated in a collaborative evening pizza-making class at a queer-owned pizzeria.

The interdisciplinary nature of the conference led to sharing of research, thoughts, activities, and planning. There was a “value of bringing people together of different backgrounds, which leads to richer discussion,” she says.

Elias picked up on this theme: “I saw people bonding and connecting and believing in Queer Food Studies,” – one of the central goals that Ketchum noted, further legitimizing a nascent field. As both professors continue their research and leadership, they envision a continued layering of centering the queer experience and community through the shared value and study of food.

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Gay Men’s Chorus celebrates 45 years at annual gala

‘Sapphire & Sparkle’ Spring Affair held at the Ritz Carlton

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17th Street Dance performs at the Gay Men's Chorus of Washington's Spring Affair 'Sapphire & Sparkle' gala at the Ritz Carlton Washington, D.C. on Saturday, May 16. (Washington Blade photo by Michael Key)

The Gay Men’s Chorus of Washington held the annual Spring Affair gala at the Ritz Carlton Washington, D.C. on Saturday. The theme for this year’s fete was “Sapphire & Sparkle.” The chorus celebrated 45 years in D.C. with musical performances, food, entertainment, and an awards ceremony.

Gay Men’s Chorus of Washington Executive Director Justin Fyala and Artistic Director Thea Kano gave welcoming speeches. Opening remarks were delivered by Spring Affair co-chairs Tracy Barlow and Tomeika Bowden. Uproariously funny comedian Murray Hill performed a stand-up set and served as the emcee.

There were performances by Gay Men’s Chorus of Washington groups Potomac Fever, 17th Street Dance, the Rock Creek Singers, Seasons of Love, and the GenOUT Youth Chorus.

Anjali Murthy speaks at the Gay Men’s Chorus of Washington’s Spring Affair on Saturday, May 16. (Washington Blade photo by Michael Key)

Anjali Murthy, a member of the chorus and a graduate of the GenOUT Youth Chorus, addressed the attendees of the gala.

“The LGBTQ+ community isn’t bound by blood ties: we are brought together by shared experience,” Murthy said. “Being Gen Z, I grew up with Ellen [DeGeneres] telling me through the TV screen that it gets better: that one day, it’ll all be okay. The sentiment isn’t wrong, but it’s passive. What I’ve learned from GMCW is that our future is something we practice together. It exists because people like you continue to show up for it, to believe in the possibilities of what we’re still becoming”

The event concluded with the presentation of the annual Harmony Awards. This year’s awardees included local drag artist and activist Tara Hoot, the human rights organization Rainbow Railroad as well as Rocky Mountain Arts Association Executive Director, Dr. Chipper Dean.

(Washington Blade photos and videos by Michael Key)

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Yes, chef!

From military service in Syria to cooking in coastal Delaware, Justin Fritz delivers comfort and connection

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Chef Justin Fritz at the Addy Sea Inn in Bethany Beach, Del. (Blade photo by Will Freshwater)

Driving down the long stretch of road that connects Rehoboth to Bethany Beach, I’m thinking about the morning ahead of me. I’ve done tough jobs before on subjects I knew nothing about. But when it comes to this assignment – profiling a local chef – I can’t help but worry that I’ve bitten off more than I can chew.

I eat food. I love food. Ironically, I can’t cook. 

Sure, I can make a passable meal in a pinch, but when it comes to innate culinary skills, I don’t have the gene. That means I eat out often. Even when the food is good, the experience is rarely inspiring. I have no doubt that the guy I’m about to profile can cook, but for me, food is fuel, not fun. Writing about eating feels like reading about dancing. You can understand the mechanics, but the magic is harder to capture.

Sooner than I expected, I reach my destination. Rising quietly from the dunes, the weathered cedar shingles and wraparound porch of The Addy Sea Inn gives off the kind of understated confidence money can’t buy. Built in 1904, it doesn’t try to impress you. It just does. I pull into a gravel parking space, step out of the car, and take a breath. Already, I sense that I’ve misjudged what this morning will be.

Inside, breakfast service has just wrapped, but the dining room is still humming with energy. Plates clink. Fresh coffee is brewing. After a quick round of introductions with the staff, I’m ushered back to the kitchen, where Executive Chef Justin Fritz is waiting.

The room is modest, only slightly larger than my kitchen at home, anchored by a narrow stainless-steel island that serves as the operational center. Whatever the kitchen lacks in space it makes up for in technology. The appliances are state-of-the-art and the multi-tiered glass oven on the wall looks smarter than I am. 

There’s no brigade of line cooks. No shouted orders. No “Hands” or “Yes, chef!” echoing off the walls. There’s just me and him. It’s a one-man show.

His first wedding tasting is less than an hour away, but instead of rushing, Justin offers me the grand tour. Pride radiates from him — not ego, but something quieter. We move through the inn, past guests and staff he greets by name, out onto a porch overlooking the beach and Atlantic, where meticulously planned weddings unfold like carefully choreographed dreams.

“This whole place transforms,” he says, gesturing toward the lawn. “We pitch a 90-foot tent in a yard that can accommodate 150 guests. We set the DJ and the bar up in the back on a floating deck that becomes a dance floor.”

On our way back inside, we stop to see herbs growing in a double row of hanging planters — mint, basil, strawberries trailing down the wall like decorations you can eat. It’s not performative. It’s practical. Everything here has a purpose. 

Back in the kitchen, the tempo shifts. There are no printed-out recipes or neatly arranged mise en place. Justin stops talking just long enough to consult the whiteboard hanging on his refrigerator. There are notes – words, not sentences – cueing him on all the things he needs to remember. 

When he finally goes into action, it’s intense, but controlled. Justin knows every inch of his kitchen and moves efficiently to gather what he needs to get five different entrees into the oven. I try to be a fly on the wall, but I’m the elephant in the room. I try, and fail, to move out of his way. 

After our fifth near-collision, he laughs. “You just stay there,” he says. “I’ll move around you.” And he does.

Justin’s path to The Addy Sea Inn wasn’t linear, and in many ways, that’s what defines him. After culinary school and early professional success, he made a decision that shifted everything: He enlisted in the Army Reserves alongside his younger brother. In an unexpected twist, Justin completed the enlistment process first, while his brother’s path was delayed pending a medical waiver.

Initially, Justin’s role had nothing to do with food. He worked as a computer technician, repairing advanced equipment — a technical, methodical position that stood in stark contrast to the creative environment of a kitchen. Then, as often happens in Justin’s stories, his circumstances changed. A casual conversation with a commanding officer one afternoon led to a sudden reassignment.

“He said, ‘You’re supposed to be at the range. Get in the car — I’ll explain on the way.’” Justin recalls. “Next thing I know, I’m deploying.”

The destination was Syria. And instead of working with electronics, he found himself back in a kitchen — only this time, under conditions that redefined what cooking meant.

“They didn’t want military cooking,” he says. “They wanted home cooking.”

That expectation, simple on the surface, became extraordinarily complex in practice. Ingredients had to be sourced from local markets where quality and safety were inconsistent. Refrigeration was limited. Water couldn’t be trusted. Meat arrived butchered in ways that required improvisation rather than precision.

Justin Fritz served in Syria where he cooked using local ingredients that brought a sense of comfort and safety to troops. (Photo courtesy Fritz)

“One time I ordered lamb,” he says. “It came back as bones. Just bones. I scraped the meat off and turned it into sausage because I couldn’t waste it.”

So, Justin adapted. He baked bread from scratch, created meals that could be eaten days later, and found ways to bring a sense of normalcy into an environment defined by uncertainty. French toast, burritos, pretzels, tiramisu — dishes that, under different circumstances, might have felt routine became something else entirely.

“I think people underestimate what food means,” he says. “It’s not just eating. It’s memory. It’s comfort. It’s safety.”

That last word lingers.

By the time Justin arrived at The Addy Sea Inn, he carried more than just professional experience. He brought discipline, resilience, and a perspective shaped by environments far removed from coastal Delaware. But he also brought uncertainty.

The new role required something different from what he’d done before. Here, he wasn’t executing someone else’s vision — he was responsible for creating one.

“I realized I get to do this,” he says. “I get to build this.”

What he has built is both ambitious and carefully controlled. Under new ownership and with a growing team, The Addy Sea Inn has evolved into a sought-after destination for weddings and events. The scale has increased, but the operation remains intentionally lean, which puts more pressure on Justin to deliver.

A single day might include breakfast service, take-away lunch preparation, afternoon tea, wedding tastings, and a full-scale event execution. Layered on top of that are cooking classes, early-stage digital content, and a catering business Justin has deliberately paused so he can focus on something more cohesive.

“I want to grow the culinary side of this place,” he says. “Not just more events, but better experiences. Classes, tastings — things that bring people into it. I love teaching. I love sharing it.”

It’s a vision rooted less in expansion and more in depth. Not more for the sake of more, but more meaningfully.

When I return a few days later for breakfast service, the experience feels both familiar and entirely new.

The day begins with sunrise. Before anything else, Justin pauses and brings his team outside. It isn’t a long break, and it isn’t framed as anything formal. It’s simply a moment — watching the light shift over the water, occasionally catching sight of dolphins moving just beyond the shoreline.

Then, without ceremony, the work begins.

Eggs crack. Bacon sizzles, potato pancakes bake on the grill. Orders move in and out with steady consistency. There’s no frantic energy, no sense of scrambling to keep up. Instead, there’s a flow — continuous, measured, almost meditative.

“It doesn’t always feel like work,” he says.

Watching him move through the morning, it’s easy to understand why.

Hours later, after the hustle and bustle of the first meal has ended, Justin turns his attention to a larger, albeit more creative task — cupcakes for two themed parties. Already inspired, he lifts a heavy electric mixer onto the counter and pushes a flour-dusted binder in front of me. 

“I’ll bake the cupcakes. You make the butter-cream frosting,” he says, flipping to the page with the recipe. “Double it.”

The request sends me into a mild panic, especially since it requires math. But Justin believes I can do it. To my surprise, so do I. The first batch of chocolate cupcakes are already out of the oven before I finish the first bowl of frosting. Since all I have to do is repeat the process, I’m starting to feel relieved and maybe even a little cocky. That’s when it hits me.

“Chef, I made a mistake…I forgot to double the amount of vanilla. I need to do it over.”

“It’s fine,” Justin says casually, swiping a small disposable plastic spoon across the silky surface. “It tastes great. Focus on the next batch.”

The result, two exquisitely decorated cupcakes, are almost too pretty to eat.

“These are yours to take home,” he says as he carefully packs them away in a to-go box.

I start to protest, to tell him he should save the best for himself or the other guests. But I stop myself and pause and savor the moment. This one, I keep.

Chef Justin Fritz resists easy categorization, and that may be part of what makes him so compelling. He is classically trained, but without pretense. His military background suggests rigidity, yet his approach is flexible and intuitive. He carries himself with a quiet confidence, never needing to announce it. Part Jason Bourne, part Willy Wonka. Justin isn’t just cooking food, he’s making magic.

By the time I leave, my understanding of the assignment has shifted. What I expected to be a story about food has become something broader, more nuanced. It’s about care. About connection. 

That sense of purpose extends beyond the kitchen. When I ask Justin what’s next, he speaks not just about growth and ambition, but about balance — about building a life that allows space for both. There’s a quiet acknowledgment of Cheyenne, his partner of five years, woven into that answer. Not as a headline, but as something steady and grounding, part of how he measures what comes next.

I arrived thinking I would write about a chef. What I found instead was someone who uses food as a language — a way to communicate, to connect, and to create something that stays with you.

The only way to experience Chef Justin’s cooking is to step inside his world — by checking into The Addy Sea Inn (www.addysea.com) or securing a ticket to one of the inn’s limited public events, including the Spring Soirée and the Toys for Tots Holiday Fundraiser. There’s no standalone restaurant, no reservation to book online. His food exists within the rhythm of the inn itself.

In louder, larger kitchens, “Yes, chef!” is a command — sharp, immediate, unquestioned.

But here, at the edge of the ocean, it lands differently.

Not as an order.

As trust.

And maybe that’s the real story — not the food, not the title, but the quiet, deliberate way Chef Justin Fritz makes people feel something they don’t forget.

Justin Fritz (Photo courtesy of Justin Fritz)
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